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Coining

Coining is Builder’s framework for launching on-chain fungible tokens directly from DAO proposals. It is an addition to the legacy Droposal model. Communities now also can make use of two ERC-20 coin types, Creator Coins and Content Coins, for governance and community engagement. These coin types are as follows:

  • Creator Coin (DAO Coin): The primary coordination token for a DAO, deployed via Clanker. Always governance-gated — a DAO vote is required to deploy it.
  • Content Coin: A post- or contribution-level token, deployed via Zora’s ERC-20 Coining SDK. Issued through a DAO proposal or as a permissionless post and paired against the DAO’s Creator Coin.

Together, these two coin types form a hierarchy: $CONTENT → $CREATOR → $WETH, in which trading fees flow up the chain, rewarding the DAO and supporting long-term sustainability.

  • Creator Coin: A DAO-level ERC-20 token deployed via Clanker. Represents the primary value-capture layer for the DAO.
  • Content Coin: A post-level ERC-20 token deployed via Zora Coining SDK, paired to the DAO’s Creator Coin.
  • Base Currency: The token a coin is priced against. For Creator Coins this is WETH; for Content Coins this is the DAO’s Creator Coin.
  • Pool Configuration: Liquidity pool settings (fee structure, tick ranges) set at deployment and managed by the DAO treasury.
  • Initial Purchase: An optional ETH amount the treasury spends to seed initial liquidity on Creator Coin deployment.
  • Coin Creations: The section on a proposal’s detail page showing which coins will be (or were) deployed if the proposal passes.

A Creator Coin is the DAO’s primary ERC-20 token. It is deployed once per DAO and acts as the base currency for all Content Coins that DAO subsequently creates or that are created on its behalf. Deployment requires a successful governance vote.

Creator Coins are powered by Clanker v4 and launch with a Uniswap v4 liquidity pool. The DAO treasury becomes the token admin and liquidity reward recipient.

  1. Draft and publish a proposal.
  2. Add a Creator Coin transaction with metadata and pool settings.
  3. Review, submit, and execute the proposal on-chain.
  4. Use the coin page and Coin Creations section to monitor and trade.
  1. Go to your DAO’s dashboard and click Create Proposal.
  2. Enter a clear title (for example, “Deploy [DAO Name] Creator Coin”) and a markdown description explaining why the DAO is launching a Creator Coin and what it will be used for.
  3. Click Continue to proceed to the Add Transactions step.
Creator Coin proposal detail view
  1. Select Creator Coin from the transaction type dropdown on the Add Transactions step.
  2. Fill in the coin metadata on the left; the right panel updates with a live preview as you type.
  3. Optionally expand Advanced Pool Settings to configure pool and vault behaviour.
FieldDescription
MediaUpload a MP4, JPG, PNG, WebP, or SVG file for your coin.
NameThe display name for your coin (1–100 characters).
SymbolA short ticker (1–10 uppercase letters/numbers). Auto-generated but editable.
DescriptionA description of the coin and its purpose within the DAO.
Base CurrencyThe token your Creator Coin will be paired against. Defaults to WETH.
Advanced Pool Configuration Advanced Vault Settings

The Advanced Pool Settings panel configures the fee structure and optional initial ETH purchase.

  • Fee Configuration: Choose between Static (fixed 1% fee) or Dynamic (1–5% based on trading volume).
  • Initial Purchase (ETH): An optional amount of ETH for the treasury to spend on the coin at deployment, seeding initial liquidity. The current treasury balance is shown inline.
  • Automatically pin creator coin to treasury: Enables the coin to appear prominently in the DAO treasury view.
  1. Read and accept the disclaimer, then click Add Transaction to Queue.
  1. Click Continue to reach the Review and Submit step.
  2. Check the transaction simulation results and confirm the on-chain details.
  3. Submit the proposal on-chain.

Once the proposal passes and is executed, the Creator Coin is deployed. This is helpful from a governance perspective, as the executed Creator Coin proposal page also displays the relevant proposal data.

Creator Coin Proposal Page

It nests a Coin Creations section that shows the deployed coin’s name, symbol, description, and a link to the coin page. The Coin Creations section on the proposal detail page will update to show the deployed coin name, symbol, description, and a link to the coin’s page.

Creator Coin Page

A Content Coin is a post-level ERC-20 token linked to a specific piece of content — an artwork, a post, a community contribution, or any other discrete output. Content Coins are:

  • Deployed via Zora’s ERC-20 Coining SDK.
  • Always paired to the DAO’s Creator Coin as their base currency.
  • Created through a governance proposal, giving the DAO collective ownership over what gets coined on its behalf, or as a permissionless post.
  1. Draft and publish a proposal identifying the content to be coined.
  2. Add a Content Coin transaction with media, metadata, and optional custom properties.
  3. Review, submit, and execute the proposal.
  4. Use the Gallery and coin page to view and trade the coin.
  1. Navigate to your DAO’s dashboard and click Create Proposal.
  2. Write a title and description that clearly identify the content being coined — include a link to the artwork, post, or contribution where relevant.
  3. Click Continue.
  1. Under Select Transaction Type, choose Content Coin from the dropdown.
  2. Fill in the coin metadata
  3. Optionally expand Custom Properties to add key-value metadata attributes to the coin.
  4. Accept the disclaimer and click Add Transaction to Queue.
FieldDescription
MediaUpload the media for your coin (images, videos, or audio).
NameThe display name for the coin (1–100 characters).
SymbolA short ticker (1–10 uppercase letters/numbers). Auto-generated from the name but editable.
DescriptionA description of the content this coin represents.
Base CurrencyPre-filled with the DAO’s Creator Coin. This cannot be changed — Content Coins are always paired to the DAO’s Creator Coin.
Content Coin Form

The Content Coin form. The Base Currency field is automatically pre-filled with the DAO’s Creator Coin.

Content Coin Currency Settings Content Coin Launch Economics
  1. Click Continue to reach the Review and Submit step.
  2. Verify the simulation results and confirm the transaction details.
  3. Submit the proposal on-chain.
Coin Creations

A proposal detail page showing a Content Coin in the Coin Creations section.


Reading Coin Creations and post-execution views

Section titled “Reading Coin Creations and post-execution views”

After a coining proposal is submitted, the proposal detail page shows a Coin Creations section under the Details tab. This section is visible at any proposal state — pending, active, executed, or expired — so voters can review what will be deployed before casting their vote.

Each coin card in the section displays:

  • The coin type (Creator Coin or Content Coin) and its index within the proposal (for example, “Creator Coin 1”).
  • The coin’s ticker symbol (for example, $BLDC).
  • The full name, symbol, and description.
  • A View Coin Page button linking to the coin’s live trading and collector page (visible after execution).

Once the proposal is executed:

  • The Content Coin is deployed and listed under the Gallery section of the DAO.
  • You can also view the coin on its coin page, where you can trade.
Gallery Content Coin Page

Once executed, you can:

  • Trade coins on the coin page.
  • Comment on Content Coins on the coin page.
  • Like coins by purchasing USD 0.10, USD 0.50, or USD 1.00 worth of the coin.
  • Share the coin by copying the link.
  • See the top holders.
Top Holders